10 lessons from Steve Jobs
Steve Jobs is one of the key figures in the IT field. This truly great entrepreneur can serve as a clear example for everyone of how to achieve unprecedented heights…

Continue reading →

What is cashback and why shopping with it is so profitable
Today we will tell you how you can save some money when paying for goods and services using bank cards. To return the money spent, it is possible to use…

Continue reading →

Marketing for small business development
Small business marketing is 100% mandatory. Without it, a business will never become large or even medium-sized. Thinking that you will make money first and then do marketing is a…

...

Starbucks Success Secrets
Starbucks establishments are a brand with a worldwide reputation. These coffee houses are most popular, of course, in America. But in other countries they are no less in demand. Americans…

...

How they work at Google (Moscow)
For many it is important to feel at work almost as comfortable as at home. Alas, not all companies can provide this. The IT industry has long been known for…

Continue reading →

sought-after product

Business under sanctions

Sanctions. Someone sees this phenomenon as extremely negative, but is it really so bad? Food sanctions, that is, a ban on the import of certain goods from abroad, have caused such a phenomenon as import substitution. Products that used to be imported from the west must now be replaced with similar ones, but domestically produced.

Among economists, there is often an opinion that import substitution should have been done a couple of decades ago in order to provide the country with goods of its own production and create new jobs, which are always so lacking. Why they did not do this earlier, we will not argue. Now the question is more relevant: is it possible to build a small business under sanctions? We answer: you can! Business on sanctions will be based on the fact that the market niches freed from foreign manufacturers need to be filled by someone, and just small and medium-sized businesses are ideal for this. Continue reading

25 most original business cards

A business card is an indispensable attribute of every business person. Its main purpose is to provide information about a specialist or company, and to sell services. But does an ordinary white cardboard with dry text written on it cause interest? Hardly. Such business cards are usually automatically hidden in a pocket and then thrown away, or lying around on the desktop for months. Creative people create for themselves truly unusual business cards, which in themselves are an interesting souvenir.

Someone will say that such business cards distract attention from the main information on them. We think differently: only original and memorable business cards can arouse real interest in a specialist and a desire to use his services. Continue reading

How to attract customers

The success of any business directly depends on the number of buyers of your products and services. If you have no one to sell what you offer, this is the path to bankruptcy. Therefore, most companies, even at the launch stage, are looking for options to attract customers and analyze the market to make sure that the product will be in demand.

The main mistakes of novice entrepreneurs who do not know how to attract customers:

Basic Mistakes Continue reading

Unusual offices of the world
Most often, the word "office" is associated with a dull look of the room - gray walls, ordinary tables, computers, stacks of papers and employees doing their work with a…

...

How charities earn
We all often see various advertisements of organizations involved in helping the disabled, orphans and animals. On the streets, promoters are handing out leaflets calling for help to clean up…

...

Wind tunnel as a business
The wind tunnel is an interesting and popular attraction in large cities. In Russia and the CIS, it is considered a novelty, although the wind tunnel has been known in…

...

How to get the most out of your business
Most businesses have huge potential and can bring huge amounts of money to their owners. However, usually it is realized only by 5-10%, respectively, and earnings are only 5-10% of…

...