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How Great Brands Came to Be

Speaking now of world-famous companies and brands, it is sometimes difficult to imagine that once their founders were inexperienced start-up entrepreneurs, global retail chains started from a single small shop, and large-scale production from small “home” factories. However, the great businessmen of our time were also once young startups that no one knew.

The stories of the birth of well-known brands are mostly interesting and instructive, and in some cases even inspiring for their own business achievements.
Roy Raymond, being a loving husband, decided to treat his wife with a gift – a new set of women’s underwear. Continue reading →

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Memory training exercises

Every day, a business person faces many tasks that need to be resolved correctly and on time. And how many things you need to keep in mind! If at least one important detail is forgotten, then there is a big risk that everything will go awry – after all, everything is interconnected in business and management. Is it possible to train your memory so that it never fails? Of course yes! Memory and attention exercises are almost like training your body: in order to achieve results, classes must be systematic, and the load must be optimal.

There are many ways to train memory. They are developed by doctors, psychologists, and simply creative scientists. The effectiveness of each of the methods will be individual, so it is important to try as many exercises as possible on yourself in order to find exactly “your own”. Continue reading →

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Why eating at work is bad

Among office workers, there are a lot of those who prefer to eat right at their work computer. Some do it because of a too tight work schedule, so to speak, “on the job.” Others – because they are too lazy to go to a nearby cafe and have a quiet lunch there. Still others – simply because they do not see anything harmful and dangerous in it. And those are probably the majority.

According to a study by the American Dietetic Association, three-quarters of office workers eat regularly (several times a week) at their workplace. This study most likely concerned American employees, but we can say with confidence that in the CIS countries this indicator will not differ much, if at all. Continue reading →

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