Starbucks Success Secrets
Starbucks establishments are a brand with a worldwide reputation. These coffee houses are most popular, of course, in America. But in other countries they are no less in demand. Americans…

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5 ways to promote your business
Today, there are a huge number of effective and accessible tools for everyone to promote their business from scratch. To get the desired result, we recommend not focusing on only…

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What is networking
Man is a social being. This means that social connections play a big role in our life. Many useful acquaintances can solve almost any problem in a person's life -…

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Myths about making money
Rich people become rich under the influence of many factors. One of the most important criteria for becoming a successful and rich person is the correct perception of money. It…

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Grilled chicken business
At any time, the catering business remains promising and profitable. Demand for ready-to-eat meals appears to be stable, especially in large cities where people often don't have enough time to…

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only fifteen years

How British American Tobacco works

British American Tobacco was founded in 1902. Since then, everything has been in the history of the tobacco corporation – both ups and downs. Just like any big business should. Now the total number of employees in British American Tobacco is more than 57 thousand people. The Russian representative office of the company, opened in 1991, employs only about 3 thousand people. But how!

We decided to look behind the scenes of the production of the famous tobacco products and see how the Russian office of the corporation works. Continue reading

Examples of promotion in social networks from famous brands

Today, promoting a business in social networks is very important – there are a lot of people there, which means a lot of potential customers. The best way to attract the attention of the target audience to your page is, of course, by holding promotions. Various drawings and competitions are often held by many companies, but only a few of them were able to hold such promotions that have almost gone down in history. The cases that will be discussed below deserve to be called the best examples of promotion in social networks today.
In 2009, IKEA launched a photo campaign, and did not even suspect how popular it would become. On the page of the director of the company, photos were published at different times of the day for two weeks, which depicted a large number of goods from IKEA.

Pictures were taken right in the stores themselves – warehouses, shop windows were photographed. Continue reading

Business ideas that changed the world

There are a huge number of ideas for creating your own business – as they say, for every taste and color. So many things have already been invented that it is very difficult to create something radically new. Basically, everyone uses ideas that have already been invented by someone. Let’s dig a little into history and remember the greatest inventions of talented people. Now it’s hard to imagine what our life would be like if we hadn’t invented:
Physics teacher Robert Godard was an avid fan of Wells’ War of the Worlds. Being engaged in science, he devoted most of his time to the study of combustible rocket fuel. He believed that someday real space flights, described in his favorite work, will become available to mankind. Robert Godard launched his first rocket in 1926, and it was powered by a liquid propellant rocket engine. Continue reading

Business under sanctions
Sanctions. Someone sees this phenomenon as extremely negative, but is it really so bad? Food sanctions, that is, a ban on the import of certain goods from abroad, have caused…

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Grilled chicken business
At any time, the catering business remains promising and profitable. Demand for ready-to-eat meals appears to be stable, especially in large cities where people often don't have enough time to…

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10 lessons from Steve Jobs
Steve Jobs is one of the key figures in the IT field. This truly great entrepreneur can serve as a clear example for everyone of how to achieve unprecedented heights…

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Apple Secrets
Apple is one of those companies that is either fanatically loved or extremely skeptical. However, one cannot but admit that this company is truly revolutionary in its field and has…

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