10 Apple Presentation Secrets
10 Apple Presentation Secrets Apple is a brand that needs no introduction. They achieved a stunning success not only thanks to their quality products, but also their presentations. After all,…

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The most unusual stores in the world
Shops are a place familiar to all people, like home or work. We buy something very often, and no matter how rapidly online trading develops, we still visit physical stores.…

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Brands that have become household names
If the brand name has become a household name, this phenomenon can have both positive and negative sides for the company. On the one hand, consumers begin to correlate the…

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How to open a veterinary clinic
According to statistics, the majority of families in the Russian Federation (more than 60%) have pets. Pets are usually treated as full-fledged members of the family. When an animal gets…

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Unusual offices of the world
Most often, the word "office" is associated with a dull look of the room - gray walls, ordinary tables, computers, stacks of papers and employees doing their work with a…

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of another social network

How British American Tobacco works

British American Tobacco was founded in 1902. Since then, everything has been in the history of the tobacco corporation – both ups and downs. Just like any big business should. Now the total number of employees in British American Tobacco is more than 57 thousand people. The Russian representative office of the company, opened in 1991, employs only about 3 thousand people. But how!

We decided to look behind the scenes of the production of the famous tobacco products and see how the Russian office of the corporation works. Continue reading

Examples of promotion in social networks from famous brands

Today, promoting a business in social networks is very important – there are a lot of people there, which means a lot of potential customers. The best way to attract the attention of the target audience to your page is, of course, by holding promotions. Various drawings and competitions are often held by many companies, but only a few of them were able to hold such promotions that have almost gone down in history. The cases that will be discussed below deserve to be called the best examples of promotion in social networks today.
In 2009, IKEA launched a photo campaign, and did not even suspect how popular it would become. On the page of the director of the company, photos were published at different times of the day for two weeks, which depicted a large number of goods from IKEA.

Pictures were taken right in the stores themselves – warehouses, shop windows were photographed. Continue reading

Non-standard business solutions
One of the main goals of big business is to be at least one step ahead of your competitors. This will ensure the emergence of new customers, new sales and…

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What is cashback and why shopping with it is so profitable
Today we will tell you how you can save some money when paying for goods and services using bank cards. To return the money spent, it is possible to use…

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Broiler farming as a business
Here are the main features of the project: Broilers are called meat breed of chickens, bred artificially. The requirements for their care and maintenance are different from those for ordinary…

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Business under sanctions
Sanctions. Someone sees this phenomenon as extremely negative, but is it really so bad? Food sanctions, that is, a ban on the import of certain goods from abroad, have caused…

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