10 lessons from Steve Jobs
Steve Jobs is one of the key figures in the IT field. This truly great entrepreneur can serve as a clear example for everyone of how to achieve unprecedented heights…

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Marketing for small business development
Small business marketing is 100% mandatory. Without it, a business will never become large or even medium-sized. Thinking that you will make money first and then do marketing is a…

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Memory training exercises
Every day, a business person faces many tasks that need to be resolved correctly and on time. And how many things you need to keep in mind! If at least…

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Wind tunnel as a business
The wind tunnel is an interesting and popular attraction in large cities. In Russia and the CIS, it is considered a novelty, although the wind tunnel has been known in…

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16 Unusual Facts About Coca-Cola
The Coca-Cola Company can rightly be called one of the most legendary in the world. After all, there is practically no person who would not know the taste of this…

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but soon returned to

How Great Brands Came to Be

Speaking now of world-famous companies and brands, it is sometimes difficult to imagine that once their founders were inexperienced start-up entrepreneurs, global retail chains started from a single small shop, and large-scale production from small “home” factories. However, the great businessmen of our time were also once young startups that no one knew.

The stories of the birth of well-known brands are mostly interesting and instructive, and in some cases even inspiring for their own business achievements.
Roy Raymond, being a loving husband, decided to treat his wife with a gift – a new set of women’s underwear. Continue reading

Memory training exercises

Every day, a business person faces many tasks that need to be resolved correctly and on time. And how many things you need to keep in mind! If at least one important detail is forgotten, then there is a big risk that everything will go awry – after all, everything is interconnected in business and management. Is it possible to train your memory so that it never fails? Of course yes! Memory and attention exercises are almost like training your body: in order to achieve results, classes must be systematic, and the load must be optimal.

There are many ways to train memory. They are developed by doctors, psychologists, and simply creative scientists. The effectiveness of each of the methods will be individual, so it is important to try as many exercises as possible on yourself in order to find exactly “your own”. Continue reading

Why eating at work is bad

Among office workers, there are a lot of those who prefer to eat right at their work computer. Some do it because of a too tight work schedule, so to speak, “on the job.” Others – because they are too lazy to go to a nearby cafe and have a quiet lunch there. Still others – simply because they do not see anything harmful and dangerous in it. And those are probably the majority.

According to a study by the American Dietetic Association, three-quarters of office workers eat regularly (several times a week) at their workplace. This study most likely concerned American employees, but we can say with confidence that in the CIS countries this indicator will not differ much, if at all. Continue reading

Business Plan: Water Vending Machines
The problem of clean drinking water is relevant in all cities and towns. Drinking tap water without purification is unhealthy, and buying bottled water in stores and kiosks is not…

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Epoxy resin is an unusual business idea
The first step is drawing up a business plan. It includes the following sections: summary - analysis of the target audience, market and competitors, description of the project and its…

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Breeding chickens is a business with a profitability of more than 50 percent
For beginner farmers, raising chickens can be a great start to a successful poultry business. On a small plot, you can place a chicken coop with an aviary for walking…

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Advertising methods of business promotion
Advertising is the engine of trade. This statement has long been beyond doubt. The rule works almost 100%, applies to the promotion of almost all goods and services on the…

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