Grilled chicken business
At any time, the catering business remains promising and profitable. Demand for ready-to-eat meals appears to be stable, especially in large cities where people often don’t have enough time to cook on their own. And despite the abundance of fast food, grilled chicken remains one of the favorite dishes for millions of Russians. When there is no opportunity or desire to cook lunch or dinner, you can simply buy ready-made chicken with a delicious crust on the way home. Consider how you can make money on this. Here are the main advantages of the grilled chicken business:
constant and stable demand;
you can start with minimal investment and quickly recoup them;
the product is quickly prepared;
you can sell related products;
enough to rent a minimum area.
Disadvantages:
limited shelf life;
high competition;
complexity of paperwork.
Read also the business plan for a mini bakery.
Grilled chicken outlet formats
There are two possibilities to sell grilled chicken – your point can be stationary or mobile (on wheels). Each method has its own advantages and disadvantages.
Stationary
Most often, this is a small stall (kiosk), located in a passageway and equipped with everything you need. Usually people know that you can buy chicken here, so you can count on a stream of regular customers. But you will not have the opportunity to change the place if the trade is not going well enough.
Grilled chicken stall
On wheels
Recently, food trucks have become more and more popular – wagons on wheels that can easily change location. For example, on weekends, trade near parks, and at other times – near the market or in a residential area.
But keep in mind that food trucks cannot stop wherever they want – you need to sign a lease agreement for each point. The law on mobile trade in the Russian Federation has not yet been worked out to the end.
Grilled chicken business plan step by step
Consider a step-by-step plan for starting a business – from market and competitor analysis to the start of a kiosk selling grilled chickens.
Demand and competition analysis
First of all, you need to analyze the supply and demand in the region. If there is already a point or points for the sale of grilled chickens in your area, it is unlikely that the second one will be in demand – unless you have a clear competitive advantage.
Assess what people buy, how often they buy ready-made food (fast food or culinary products). Perhaps in your area people are trying to save money and cook on their own, or there are many adherents of a healthy lifestyle and proper nutrition. Do your research to make sure your business won’t be unprofitable.
It’s a good idea to arrange home delivery of grilled chickens. Such a service may be in demand, especially in large cities.
Grilled chicken business plan step by step
If the grilled chicken stall is properly located, it does not need advertising: a catchy sign is enough.
Location and place of trade
The key to success is the correct location of the point. Be sure to find a place with good foot traffic, because no one goes to buy chicken on purpose – such purchases are always made “along the way.”
Optimal locations:
near metro stations and public transport stops;
at street intersections;
in the markets;
in residential areas and residential complexes;
at railway stations and railway stations;
near enterprises, institutes, office buildings;
in parks.
In addition to pedestrian traffic, you need to take into account the convenience for motorists: it should be convenient to drive up to the outlet. Please note that the stall must be connected to the mains in order to ensure the operation of the equipment.
Read also how to open a butcher shop.
Paperwork
Usually a stall with grilled chickens is registered as an individual entrepreneur. It can be formalized within a week by contacting the tax office at the place of permanent registration. You will need a passport, an application of the established form and a receipt for payment of 800 rubles (state duty).
Paperwork
Basic OKVED code 56.10.2: Activities for the preparation and / or sale of food ready for direct consumption on the spot, from vehicles or mobile shops. It is possible to use additional income.
After that, you need to open a bank account, register a CCP (cash register), register with the Pension Fund and the Social Protection Fund.
You need a room where you will defrost and marinate chicken carcasses.
In addition, you will need:
lease agreement;
permissions from SES and Rospotrebnadzor;
permission to trade from the city administration;
the conclusion of the firemen;
agreement for garbage collection, disinfection, dry cleaning of uniforms;
certificate of registration of gas equipment and a contract for its maintenance;
for food truck – vehicle passport
You need a room where you will defrost and marinate chicken carcasses.
Procurement and installation of equipment
Procurement and installation of equipment
You will need special equipment:
electric or gas grill with fan and counter;
refrigeration equipment;
high-quality hood;
tables and shelves